5 – Generative AI for Sales & Marketing (P:2 C:5)

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About Course

Phase 2 Course 5: AI Roadmap for Corporate Growth

This course, Generative AI for Sales & Marketing, is designed to bridge the gap between traditional outreach and the next generation of autonomous sales. We will explore how AI agents can act as “digital teammates” that handle the heavy lifting of lead research, scoring, and drafting deeply personalized messages.

 

I will help guide you through the details of this course. Along the way, I’ll ask questions to help us refine the modules and ensure they meet your specific needs.

 

Benefits of Attending:

Reduce manual prospecting time by up to 70%, increase email response rates through hyper-personalization, and create a scalable “always-on” sales pipeline.

 

Expected Outcomes:

Participants will walk away with a functional blueprint for an AI Sales Agent and a library of personalized outreach templates.

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What Will You Learn?

  • Understanding LLMs (Large Language Models)
  • Prompt Engineering for Sales & Marketing
  • AI-driven Data Enrichment
  • Autonomous Agent Workflows
  • Ethical AI usage.

Course Content

Module 1: The AI Revolution in Sales

  • The AI Revolution in Sales
    08:03
  • Module 1 Quiz

Module 2: Data Foundations & Enrichment

Module 3: AI-Powered Lead Scoring

Module 4: Mastering Sales Prompts

Module 5: Building Autonomous AI Agents

Module 6: Hyper-Personalized Outreach

Module 7: The AI Tech Stack & Integration

Module 8: Ethics, Governance & Optimization

Conclusions and Summary

Download: Practical Guide: Generative AI for Sales & Marketing

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